portfolio : newsletters

Tempo

PROJECT: online newsletter

The Tufts Health Plan managment wanted to transition their print quarterly employee newsletter to an online version. This would save printing costs, drive traffic to the corporate intranet, and provide a level of interactivity not possible with the print newsletter. I designed the template and much of the graphics. Since the company is very people/employee focused, I thought it would be a nice touch to incorporate the pictures of employees profiled into a banner collage. I used the corporate color scheme and kept the design simple and straight-forward. Another request was for a pdf version of the newsletter, which I created and optimized for printing.